Search engine evaluators craft how we explore the web, one search query at a time.
In today’s hyperconnected world, where almost every question, query, or curiosity can be answered with a simple keystroke, there is a unique job that plays an important role in shaping our digital landscape.
Enter the search engine evaluator:
Digital architects behind the scenes of your online experiences.
If you’ve ever wondered about search engine evaluator jobs online, the search engine evaluator salary, or what does a search engine evaluator do, read on as we explore this little-known work-from-home job.
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What Is a Search Engine Evaluator?
A search engine evaluator improves the quality of search engine results.
They work to evaluate the accuracy and relevance of search engine algorithms. They look at search queries and the results generated by search engines like Google or Bing.
These evaluators follow specific guidelines to determine the quality of web pages, assess the alignment of search results with user intent, and provide feedback to help fine-tune and enhance the performance of search engines.
They also play an important role AI.
Search engine raters train machine learning algorithms. They improve the overall user experience by ensuring that search results are more precise and valuable to users.
Search engine evaluators are essential to search engine optimization (SEO) and improving the finding of information online.
What Does a Search Engine Evaluator Do?
Search engine evaluators wield big influence over what you see, find, and experience online.
A search engine evaluator performs specific tasks to improve search engine results.
When I worked as a search engine evaluator, I assessed the relevance of web pages to search queries.
This involves examining and rating search results, identifying irrelevant content, and providing feedback based on established guidelines.
Search engine evaluators also play a key role in fine-tuning algorithms by assisting in data collection for machine learning and helping ensure that search results align with user intent.
They work to enhance the accuracy and effectiveness of search engines, making search results more valuable and user-friendly.
How Do I Become a Search Engine Evaluator?
1. Look at your qualifications
Some search engine rater jobs require a college/university degree (of any kind). Other positions just require high school.
You need to have excellent internet research skills.
You also need to be able to communicate well in writing.
When I worked for Appen as a search engine evaluator, communicating the why behind my choices was super important.
2. Look for search engine evaluator positions online
Keep reading so you can learn the top companies that hire search engine evaluators. I share the list below to save you time.
You can almost always find open search engine rater positions.
Another plus is many positions hire around the world.
3. Apply
Tailor your resume and cover letter to search engine evaluator positions.
Traits that make a good search engine evaluator:
- Excellent written communication skills
- Proficient in internet research
- Ability to work accurately AND quickly
- An independent worker who thrives with minimal supervision
- Strong analytical skills and ability to interpret search queries
And for some positions, social media skills are an asset.
Many places often like if you have an area or two of expertise or interest, so highlight those.
For me, I have a background in science, as well as previously owning a food business.
I would often get search engine evaluator tasks related to recipes, science, math, etc.
4. Take the test
Not all places will require this, but some will, so I want you to have a heads-up.
I had to take a multi-part test to get accepted to work for Appen as a search engine evaluator.
You have to pass each test to be asked to do the next test.
Take the search engine evaluator tests seriously. They aren’t easy.
You will be sent study material. Some are open book but you won’t have time to hunt around if you haven’t studied.
5. Training
If you have been offered a position as a search engine evaluator, training might be comprehensive, minimal, or non-existent.
Some rater jobs basically start you off right away, once you have passed their exams. Those exams can be considered a kind of training.
6. Work
Once you start work, you’ll be added to specific projects.
These might have to do with mapping, machine learning, language recognition, search engine queries, social media searches, and much more. There is a big range of search engine evaluator projects.
You will be slow at first, and if you’re getting paid by the task, your hourly rate will start off low.
As you perform more tasks, you’ll get faster, and your hourly rate can increase a lot if you are paid by task.
How Much Can Search Engine Evaluators Make?
Search engine evaluators can earn varying amounts based on location, the company they work for, and level of experience.
In general, the average salary for search engine evaluators ranges from $12 to $30 per hour.
Some experienced evaluators or those working for established companies can make higher rates.
These positions are often part-time or contract-based, so the total annual income may vary.
However, search engine evaluator jobs have flexibility and the potential to work from the comfort of your own home.
This makes search engine evaluator roles an attractive option if you’re looking to add to your income or work remotely part-time.
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Where to Find Search Engine Evaluator Jobs Online
Several companies hire search engine evaluators for various projects.
These are the big players in the world of search engine rating:
1. Appen
Appen is a global leader in the development of high-quality, human-annotated data for machine learning and artificial intelligence.
They frequently hire search engine evaluators for projects related to improving search engine results.
I worked for Appen for two years as a search engine evaluator. I was involved in several different projects over those two years.
For my honest review of working for Appen, see this post.
2. Lionbridge
Lionbridge is another major company that offers work-from-home opportunities for search engine evaluators.
They often collaborate with major search engine companies to enhance the quality of search results.
3. Telus
One of the search engine evaluator jobs online through Telus is called US Rater 1.1.
It’s a remote position, with part-time hours up to 25 hours a week.
The search engine evaluator salary at Telus for that position is $12-$13 USD per hour. Find out more information and apply here.
You can also find online rating jobs at Telus here in the AI Community. Through that site, there are often openings for mapping jobs, data entry jobs, and transcription jobs.
4. RaterLabs (a division of Leapforce, now part of Appen)
RaterLabs was a well-known company before it became part of Appen. They have a history of hiring remote search engine evaluators.
5. iSoftStone
iSoftStone is a global IT services and solutions provider that occasionally hires search engine evaluators and other positions focused on improving online experiences.
6. ZeroChaos
ZeroChaos, now known as Workforce Logiq, is a workforce management company that occasionally offers positions for search engine evaluators and related roles.
7. Teemwork.ai
Teemwork.ai is an outsourcing company that provides work-from-home opportunities for search engine evaluators and other online-related projects.
8. Cricket Media
While they primarily focus on educational content, Cricket Media has occasionally posted job listings for search engine evaluator positions.
9. Crisp Thinking
Crisp Thinking specializes in online safety and moderation services, and they sometimes hire content reviewers who perform tasks similar to search engine evaluators.
Open positions may change over time, so it’s a good idea to regularly check the career pages of these companies.
You can also search the career pages of the major search engines themselves. Google, Bing, and Yahoo sometimes post search engine evaluator positions directly.
Websites like Indeed, Glassdoor, LinkedIn, and SimplyHired frequently list search engine evaluator job openings. You can search for positions, set up job alerts, and submit your applications through these platforms.
Other places to find search engine evaluator job openings are freelance job boards like Upwork, Freelancer, and Fiverr.
Next up, read this in-depth post on Appen work-from-home jobs so you can be prepared when you apply!
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